Boat Show Smarts
As winter approaches, some boaters turn gray around the gills
because they're not getting enough “vitamin boat,” the
kind of essential nutrient that gives meaning to life and
keeps the old brain running at wide open throttle.
So,
if you start feeling sluggish this fall, boat shows can spell
relief.
From small local events where gizmos and strange
whirring gadgets like "Bass-O'Matics" shoulder out
camo-painted flats boats, to glitzy extravaganzas crammed with
megayachts that would leave a Saudi prince speechless, chances
are that a boat show will be coming to a downtown waterfront,
fairground, armory or convention center near you.
BoatU.S. has plenty of common sense tips for how to be a smart
boat show consumer (see below) but boating aficionados put
their own spin on the subject, as we found during a recent
informal survey on the BoatUS.com message board.
Why go to boat shows?
Most of
our respondents said they go simply to get a “boat
fix” during the winter even when they have no intention
of buying something new. “I go every year, just for the
entertainment,” a Phoenix, AZ, boater told us.
“One good thing about buying at a boat show is that
the decision makers are all there. The dealer and builder can
sit there and negotiate with you as they watch your eye glance
over to their competitor’s boat,” said an owner
from Jacksonville.
“I always go to the North American In-Water Boat Show
[in Sandusky, OH] even though I am not in the market for a
boat,” said a Columbus boater. “I like to keep
current on who’s got what new model, prices, etc.”
In fact, many use shows as dress rehearsals for purchases
arranged with dealers in their hometowns.
“I’m always sort-of, kind-of in the market for
a new boat, admits a New Jersey owner. “Just sometimes
I’m more in the market than other times. Make me a good
deal and see how fast I’m in!”
“I met with my dealer prior to the show and pretty much
decided on the model we wanted,” commented another boater
from Atkinson, NH. “Then, we went to the show and closed
the deal, taking advantage of any promotions and deals being
offered as part of the show. We think it significantly helped
the bottom line.”
Location, Location, Location
In-water boat shows are the venue of choice for many because
the star attractions, the boats, are in their natural element.
If boats feed our imaginations, our message board members told
BoatU.S. that water is the medium that washes it all down.
In fact,
while it's possible to get what one Maryland owner calls
a winter "boat fix" at an indoor show, another
owner told BoatU.S., "I would rather walk a show in the
rain on floating docks” than visit a show inside a convention
center. In-water shows make it possible to sea trial new models,
an essential first step before buying.
“It may be possible to arrange a sea trial of one or
more boats that are in the area only for the show,” pointed
out a boater from Stratford, CT. “For example, my Sea
Ray dealer usually has only two boats in the water at any one
time. At the Norwalk, CT, show he may have 10 boats ready to
go.”
The fall in-water show season kicks off this year with the
Newport Boat Show September 11-14.
"You go to Newport for new products," Nancy Piffard,
show director told BoatU.S. With many builders starting the
model year in August, the 40,000 Newport attendees get their
first glimpse of boats exhibited at the Newport’s historic
downtown waterfront, long associated with the America's Cup
competition.
A month later in Annapolis, the U.S. Sailboat and Powerboat
Shows are set for October 9-13 and October 16-19 respectively.
Show director
Jim Barthold pointed out that Annapolis is the site of the
first
in-water show for sailboats. It’s been
a success, to say the least. A novelty in 1970, the power and
sail shows have grown to attract 40,000 to 50,000 attendees
and nearly 600 vendors, half of whom exhibit boats.
For an
all-out, over-the-top experience October 30 through November
3, when
northerners are starting to feel the full
effects of boat deprivation, head south to the Fort Lauderdale
International Boat Show. There you will find literally miles
of megayachts docked at five waterfront locations and exhibited
at the local convention center. Show organizers say the show
features over $1.6 billion worth of “boats, yachts, super
yachts and accessories.”
“This is the largest gathering of super yachts in the
world,” according to Geri Haber, show spokesperson.
“We go to lust after all the stuff we can’t afford
and to keep current on what’s happening and trends,” said
a Lakeland, FL, boater, adding that shows in Tampa, St. Petersburg,
Orlando and Miami offer “a nice break and a great place
to get ideas.”
Other tips gleaned from our online discussion include:
- Plan
your attack. Map out the exhibits you want to
visit -- before you get to the show. That way there’s
less chance you’ll be distracted.
- Make “I” contact. “I almost always
make contact with someone before the show to set up an appointment.
That way I can get their undivided attention. Having said that,
a show during their public open hours is not a place to have
a three-hour tour of a boat. For serious buyers, most will
meet you on the boat after the show closes,” says a Jacksonville
boater.
Others stress that the major boat shows are great places to
rub elbows with marine manufacturer VIPs and other key industry
members.
“Atlantic City is better for talking to dealers. The
New York [National Boat Show] is better for talking to factory
people, “ said a New Jersey boater. “I've met some
of the principals of the various boat companies in New York
City including, Scott Adams, Michael Fiore, Reggie Fountain
and a few VP types from other companies.”
- No
kidding. As one Maryland boater said, “If
you’re seriously shopping for a boat at the show, don't
bring the kids. The sales people don't like ’em crawling
all over the boat and it's impossible to focus. If you do bring
the kids, have a battle plan. Don’t let them run wild.”
Another
boater from St. Petersburg was blunt. “Children
able to walk upright should be on leashes and those in strollers
prohibited altogether. It need not be a day out for the family.”
- Think
on your feet. Wear comfortable shoes that are easy to remove
so you can climb aboard the exhibits. Plus,
your feet will thank you at the end of the day.
- Be
prepared. Bring snacks and water with you. Typical
complaints are, “Refreshments costs can be unreasonable,
especially in Florida when they charge you $2.50 for a 25¢ bottle
of water” on top of a $15 entrance ticket and “I
don’t want the $5 beers and the $4 hotdogs.”
- Mark
your calendar. The National Marine Manufacturers
Association’s web site includes a calendar of boat shows
here in the U.S. and around the world. Log on to BoatUS.com
and click on the “Boating Info” menu.
BoatU.S. Consumer Tips For Boat Show Buying:
- Know before you go. Most builders’ web sites
offer model information so it’s easy to compare designs
and options before you get to the boat show. Print this information
and bring it with you.
- Have
a clear idea of how much money you can afford to spend on
the
boat and on yearly maintenance, insurance,
storage, repairs and fees.
- Pre-qualify
for a boat loan before shopping. You may get a lower interest
rate and better terms.
- Buy
show tickets in advance to take advantage of discounts. Watch
for coupons in local boating publications
and visit show web sites. Visit BoatUS.com for tickets, boat
show information and general consumer advice.
- Take
a day off. Plan your visit for a weekday when shows are less
crowded. This makes it easier to inspect boats
and to talk with manufacturers’ reps.
- Make
notes and take a digital camera to the show with you to refresh
your memory later on.
- Protect
yourself. Make purchase agreements contingent on a specific
delivery date, inspection and sea trial.
- Just
say no. Walk away from any deal that requires you to pay
in full
or begin making loan payments before the
boat is delivered.
(c)
Copyright
BoatUS Magazine, September 2003 |